sateriale v. r.j. reynolds tobacco co. v RJ Co Case Brief #2.docx - Case

Notes: fresh hay, light tobacco leaf, honey, iris, rose, amber, incense and musk

75 % Marktanteil) und BAT muss sich mit knapp 20 % begngen

Preclinical and clinical data suggests that although sociocultural influences significantly affect smoking adolescence, adolescent sensitivity to nicotine has strong neurobiological underpinnings ( Adolescence is a sensitive period for maturation of brain circuits that regulate cognition and emotion, with resulting vulnerability to the effects of nicotine and tobacco ( Adolescence is marked by major physical changes in the body, however the hallmark of this period is a major reorganization of forebrain circuitry ( Structural Changes in the Adolescent Brain The structural changes in the adolescent brain include prolonged reorganization of gray matter, white matter, and associated neurochemical systems

But the tobacco industry is working incredibly hard to change this by targeting young people with fun and cool products such as flavour capsule cigarettes which, when the filter is squeezed, release a flavour that makes tobacco smoke more palatable. Flavoured cigarettes are now widely available in Australia, with almost all major brands including at least one product with flavour squeeze balls in their range

These included: oregano oil, garlic and colloidal silver as natural antibiotics