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ITC Success Story Business Model, Revenue Model, and More INDIAN TOBACCO CORPORATION.pptx ITC Evolution: Beyond Cigarettes to a Multisector Powerhouse YourStory Did you know more than 40% of ITC's revenue comes from selling cigarettes and tobacco products? The brand that started by selling only tobacco products pre independence has now diversified into industries Last year, 'Experience ITC' gave students an unfiltered look at how some of India's most iconic brands come to life. Building on that momentum, 'Experience ITC' is back, opening our factory doors

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